Saturday, August 31, 2019
Immune System and Normal Red
Unit 10: Blood/Immunology Case Study Lab What were your three diagnoses? 1. Case 1: Sickle-Cell Anemia 2. Case 2: Mononucleosis 3. Case 3: Pernicious Anemia Journal Questions for lab 1. In what ways do normal red and white blood cells differ? Normal blood cells carry oxygen throughout the body. White blood cells fight against viruses, infections, and other foreign objects. 2. Which type of white blood cell would you expect to be most common in a normal blood smear?Neutrophils 3. A differential count of white blood cells from a patient gave the absolute number of lymphocytes as 8000 per mm3 and the total number of white blood cells as 12,000 per mm3. Calculate the percentage of lymphocytes in this sample of white blood cells. Is this a normal or abnormal percentage? Explain your answer. You divide 8000 by 12000 and then times by 100. This will give you 2/3% (66. 67%) . this is abnormal regular is 20-40% 4.Describe the difference between a communicable disease and an inherited disease. Use examples you have studied in this exploration to support your description. A communicable disease can be transferred for one person to one another. A inherited disease is passed by genetics. 5. Why white blood cells in a stained blood smear are usually counted at low power under a microscope? Explain your answer. Because they are bigger than other blood cells. . Why is the presence of a larger than normal number of neutrophils indicative of an infection? Explain your answer. Cause neutrophils fight infections so if there is a higher than normal that means that they are fighting off an infection. 7. Why would you not expect to see tissue macrophages in a blood smear? Explain your answer. Cause macrophages move within the tissue unless tissue is in the blood smear.
Friday, August 30, 2019
Family and Childcare Issues for Single Head of Households Essay
Child care issues greatly affect families in the low-income bracket. This means families earning less than 200% of poverty. Parents in this category usually find themselves less able to lead productive lives in relation to retaining employment. Disruptions in work schedules, including but not limited to absenteeism occur when parents are unable to provide adequate child care or are unable to access child care programs. With the rising cost of living, providing child care remains an uphill task for the low income families. Government interventions in providing affordable child care programs provide a relief for the working families in the low-income bracket. This enables the families secure their current jobs since high absenteeism and work related interruptions usually leads to loss of jobs and consequently loss of income and a resultant entrapment in poverty. Relationship between Child Care Assistance and Employment Cost of child care to low-income families The greatly affected parent in child care issues is the mother. In event that the mother in the low-income bracket happens to be the head of the household the issues become more compounded. However when the low-income mother gets access to child care support programs she is the more likely to get employed, retain employment, be self-reliant and consequently lead a better quality life. There is increased incidence of working single low-income mothers in recent years. With over 60 % of poverty stricken families with children working, the need for affordable child care programs is a necessity. Approximately 64% of the single, low-income mothers with children under six year are employed (Matthews, 2006. p.1). In the low-income bracket families spend 25% to 50% of their income on child care. Child care cost is not static but varies with the quality, type and certainly the particular country. In the U.S child care for a four year old child is in the range between $3,016 to $9,628 while that of an infant ranges from $3,803 to $13,480 in a year. This is above the affordability of the low-income single mother. In particular communities in the U.S the low-income families without access to child care programs can barely afford over 10% of the subsidized child care provided in their community (Matthews, 2006. p.2). In some counties the cost of child care visa vie the annual income of a single parent household is 56% (Contra Costa Child Care Council, 2003. p.1). The impact of the lack of reliable child care on employers cannot be neglected. Work related interruptions such as employee absenteeism have a direct negative impact on the organizations that employ the affected single parents. In 1998 these interruptions cost the U.S employers about $3 billion in lost revenue. Employee absenteeism as a result of child care issues results to an average of two days of work lost per year. Whereas about 65% of employees report late or leave early resulting to lost man-hours as a result of child care issues. In some states 20% of parents have had problems retaining employment, or securing employment as a result of child care problems, while about 37% have lost man-hours due to the same problem (Matthews, 2006. p.2). It is evident that a vast majority of the low-income families are engaged in jobs that do not offer paid leave or flexible work hours. This compounds the problem when the single parent has to lose their pay to attend to child care issues. This means that the costs, financial and otherwise, of child care are an impediment to women empowerment bearing in mind that they are the most likely to be directly affected by loss of income due to child care issues (Matthews, 2006. p.2). Child Care and Women Employment Provision of child care enables the single parent to get employment or retain current employment. If single heads of households received full support for child care, it would increase by 15% the proportion of working women and by 14% of the proportion of working low-income women earning approximately 185% of the poverty level. Access to child care support programs has a direct relationship to access to employment including employment retention to single heads of households. Single mothers with young children are 40% more likely to retain employment in the event that they get access to child care programs. The chance of employment in the low-income single mothersââ¬â¢ category increases by approximately 15% in the event that they receive child care support (Matthews, 2006. p.3). Need for Child Care More often that not, single heads of households need to work away from home thus creating the need for child care from outside the family set-up. In the view of this access to child care centers becomes a necessity. Child care centers fall into two basic categories namely the licensed and the non-licensed. Licensing child care centers ensures that minimum acceptable standards for child care are met and consequently maintained. However the child care provided from the childââ¬â¢s home exempt from the licensing requirements although it is deemed as legal. The unlicensed child care service providers operate in violation of the law (Oklahoma Child Care, 2005. p.6). à à In states like Oklahoma for instance, 58.7% of children below thirteen years live in households headed by a single parent. In the view of this a huge number of these children (above 300,000) need child care on a daily basis. Due to the lack of adequate and affordable licensed child care facilities families rely on other service providers other than the licensed child care centers. These other service providers include family members, neighbors and the unlicensed child care centers. Single parents with infants are less fortunate since the available licensed child care centers are hesitant in admitting infants (Oklahoma Child Care, 2005. p.6-10). In Contra Costa County, children below five years of age living in households headed by a single parent account for 17% of the total number of children. However the available child care centers are overwhelmed by the numbers of children in need of these facilities. The licensed child care available can only cater for 32% of the total number of children with employed parents. That creates a deficit of 68% who may only access child care from the unlicensed child care centers and other service providers. Lack of adequate facilities to cater for the children with special needs aggravates the problem (Contra Costa Child Care Council, 2003. p.1). Effect of Child Care Support on Employment In general single parents who get access to child care facilities are more productive at their work places working for longer hours and hence increasing their earnings. However single parents who access the subsidized child care programs achieve over 100% increased earning with 50% increase in the total number of months engaged in productive work. It has been proved that access to subsidized child care programs is directly related to increased job retention among the beneficiary single parents. While there is 25% to 43% likelihood of decrease in job losses among the beneficiaries of the subsidized child care programs (Matthews, 2006. p.4). à It is evident that the cost of child care drains the income especially of the single parent in that it accounts for more than the proportion of the income that caters for rent, mortgages, and the cost of good quality college education (Oklahoma Child Care, 2005. p. 2).
Online Dating sites Essay
Youââ¬â¢ve heard of tinder, POF, christianmingle.com, and match.com. These websites claim to find you perfect matches. They say love is right around the corner with their website. These websites make it so you, the searcher, has the opportunity to meet tens of hundreds of women in search for that special person that will steal your heart. These dating sites have become huge in todayââ¬â¢s society in meeting new people. Dating sites were a good idea back in the day. However, if you go to google and search the word online personals you will find the online dating scene has evolved. There are roughly 15 million so called dating sites today and that number rises daily. A law suit was filed against Yahoo a few years ago stating the web site deliberately and intentionally created false or non-existing profiles to make matches for their clients to keep them interested in the dating scene. Customers would pay a monthly fee to try and find their match or women of their dreams. Meanwhile, yahoo was making false profiles to make people believe they had finally found that special person or had a potential match and paying a fortune to keep them around. In 1996 Yahoo tried to get the courts to dismiss the complaint on grounds that it was barred by the CDA or Communications Decency Act. This act was the first notable attempt by the United States Congress to regulate pornographic material on the Internet. The courts rejected the argument and stated that yahoo would have to become an information content provider. (Miller, 2014) Another dating site by the name of Match.com had a similar lawsuit filed against them. This company however took it to the next level. The have hired employees who would do something called a date bait. These employees would send bogus emails back and forth with customers and would even go on actual dates with these people. An employee stated, ââ¬Å"They had gone on as many as 300 dates a month.â⬠The employees would do this to keep customers paying for the use of their website. (Miller, 2014) This lawsuit has yet to be resolved and Match.com remains the leading online matchmaker to this day. I had a friend who had just gotten out of a very long relationship and wanted to get back out thereà and start dating. Her problem was she had been out of the dating scene for so long she honestly did not know where to even start. She decided she would try out one of these so called dating sites and see if they actually worked. She told me that she did the site for about two weeks. During these two weeks she received hundreds of messages from creepy guys looking to hook up. She told me, ââ¬Å"Half of the guys I messaged werenââ¬â¢t even real people.â⬠What she meant by this was that the people she messaged were automated, not real, and responded to every request they received to try and get money out of you. An article in the Huffington Post stated, ââ¬Å"A model is suing Match.com for 1.5 million dollars.â⬠The model is suing Match.com because the website allowed ove r 200 fake profiles be made using her pictures. The people creating these profiles with her pictures are talking to people and actually getting to know them and then asking them for money for multiple reasons. Some people are actually sending the money and being scammed as the person they are talking to is never heard from again. Online dating has evolved immensely since the 1990ââ¬â¢s. It used to be a credible source to meet people and go on actual dates. Now a days, in the 2010ââ¬â¢s, any mention of online dating is usually mentioned because someone tried scamming you out of money from Nigeria or some other country. Lawsuits are being filed all of the time on the websites because people are being scammed but the websites are winning because you agree to terms and agreements. What this does is make you, the customer, liable for any actions that partake after signing up for the website. In closing, the world of online dating is a scary one. It is quickly evolving into a large scam. Lawsuits are being filed daily against these sites but there is nothing that can be done as we, the customers, are at fault. People are never who they appear to be online. References Communications Decency Act. (n.d.). Retrieved November 16, 2014, from http://www.princeton.edu/~achaney/tmve/wiki100k/docs/Communications_Decency_Act.html Miller, R., & Miller, R. (2014). 12. In Business law today: Text & summarized cases : Diverse, ethical, online, and global environment (10th ed.). Mason, Ohio: South-Western Cengage Learning. Scherker, A. (2013, November 25). This Model Is Suing Match.com For $1.5 Billion. Retrieved November 16, 2014, from
Thursday, August 29, 2019
Dealer's choice Essay Example | Topics and Well Written Essays - 1000 words
Dealer's choice - Essay Example From this definition, it is clear that politics exist in only in the presence of divided popular opinions. A political philosophy is the principal ideology defining how best to manage collective institutions such as government, economic systems and other social structures (Cahn & Talisse, 15-300). It involves individual or collective analysis and interpretation of ideas like freedom, justice, authority and democracy followed by application of the derived meaning in collective institutions (Cahn & Talisse, 15-300). The term prejudice refers to inflexible and often irrational opinions held by someone or section within a population. The provocative question from this analysis of the above quote can be stated as: Is politics governed through political philosophies or merely a systematic organization of prejudices? Political philosophies are defined around reflection on prevailing social and political issues. Philosophers meditate on the in-depth meaning of such conditions and their impli cation to resource distribution and human interactions (Cahn & Talisse, 15-300). For instance the industrial revolutions that finally lead to urbanization economist pondered between private property ownership versus collective ownership that existed. Some supported capitalism engaging in the popularization of this philosophy against communism and all this is due to the systematic organization of hatred involved with politics (Cahn & Talisse, 15-300). Capitalism dominated over communism based on positive implication in motivating individual and collective economic growth. During this era, political leadership is complied with either of these two philosophies (Cahn & Talisse, 15-300). Another example is the debate between having absolute separation between church and politics which prevailed mainly in the 19th century when religious missionaries were used to gain political control of new territories. Absolute separation of the two institutions was perceived to allow for independent co ntrol and monitoring of events in each objectively (Cahn & Talisse, 15-300). Through the integration of church issue in politics and vice versa was supported in the view of ensuring ethical political conduct and institutionalization of church issue, it lead to compromise of the same factors due to subjective approach to problem solving. Currently globalization and increased social liberalization has elicited varied opinions supporting social permissiveness and conservative social structures. Democracy has been advocated as the political philosophy that offers allows leadership to thrive through gaining majority support based on ideologies that best address individual freedom of expression (Cahn & Talisse, 15-300). Conservative political leaders insist on strict adherence to established structures with minimal adjustment to fit the context (Cahn & Talisse, 15-300). Based on these arguments politics is based on philosophical ideas. Democracy gains more popularity due to advantages whi ch includes allowing individual freedom within organizations and equal representations of stakeholders. Despite this philosophical approach to politics, it remains undefined whether these philosophies have universal validity or are just representation of sections within the society. Are they based on inherent human characteristics? Are these ideologies based on selfish interest or universal
Wednesday, August 28, 2019
Army Leadership - the Role of the Non-Commissioned Officer Essay
Army Leadership - the Role of the Non-Commissioned Officer - Essay Example These roles are to be performed by individual NCO corps as well as the NCO leaders. NCO vision The NCO vision requires that an NCO corps should be grounded in tradition, heritage and values that embody the perpetual learning of values and Warrior Ethos. In terms of roles, the vision requires that NCOs should be capable of training, leading and motivating soldiers. In terms of leadership, their chief role within the military organization is being a direct leader to the military officers. After the training of new recruits, NCOs are assigned to be the key direct leader and a trainer for crew, team and individual at the unit level (Chiefs of Staff, US Army, 1997). According to Fitton (1990), the NCOs are required to lead by example. This means they are expected to understand and practice the ethical requirements of soldiers and perform their duties diligently so as to give a practical lead to the other soldiers. Their role modeling is important for the military personnel because they ar e the most visible leaders within the military organization. The NCOs are required to provide inspiration, motivation and purpose for the other military officers because soldiers look to their NCOs for inspiration, solutions and directions/guidance. Due to their training, long-term service or experience in the military, an NCO officer should be capable of training other officers based on experience. They are supposed to help the soldiers to answer or overcome the challenges experienced in the contemporary operating environment by training them to prepare, cope and perform well no matter the prevailing situation. This means that they should be able to give high quality training to the soldiers. This training they give to the soldiers is also suppose to prepare them for their mission ahead and so they always stress on physical hardening and the basics of field craft. They do this because the need for physically and mentally fit soldiers will not be reduced by the tools provided by tec hnology (Bainbridge, 1976). The NCOs are senior to the soldiers they live, train and work with on daily basis and it is therefore their role to take care of the other soldiers. They are required to balance the mission for the military organization and the welfare of the soldiers. Each NCO should develop and demonstrate as a genuine concern about the well-being of the soldiers they are training or leading. Taking care of the soldiers also entails preparing them adequately to face any challenge that lies ahead of them. In order to achieve this, the NCOs ensure that they give the soldiers enough physical training and military practice for example clearing terrorists from urban strongholds or caves, or carrying heavy loads (Bainbridge, 1976). According to FM 7-22.7 (2002), it is the responsibility of the NCOs to set, maintain and enforce high-quality standards and discipline within the military organization because they are the standard bearers. They should ensure that all soldiers comp ly with the expected rules, discipline levels and military operation standard for example, military appearance. They are supposed to correct all military officers who do not wear their uniform properly while teaching them the right standards of military appearance. In connection to this, they are required to inspect for proper and serviceable equipment and clothing for their soldiers. The role to enforce military standard and discipline should be done
Tuesday, August 27, 2019
Ernest Rutherford and Nuclear Physics contributions Research Paper
Ernest Rutherford and Nuclear Physics contributions - Research Paper Example His father was a wheelwright, his mother a schoolteacher (Campbell). He moved once or twice, though staying in New Zealand the entire time, and attending different schools when he moved (Campbell). Though Ernest as a boy liked tinkering with clocks, and loved to make models of the wheels that were used in the mills, he did not show any real passion for science during childhood (Mahanti, 2011). Most of his education came through the winning of scholarships, first to Nelson College in 1889, then on to Canterbury College at the University of New Zealand, where he first developed an interest in electrical science, running experiments that would determine whether or not iron was magnetic at a high magnetizing frequency (Campbell). After failing in three attempts to secure a teaching position after university, and briefly considering medicine, he took odd jobs tutoring students to help make ends meet while continuing to experiment in electrical science. In 1895 he won a scholarship to Camb ridge University to work with instructor J.J. Thomson (Campbell). Thomson, who was quick to realize Rutherfordââ¬â¢s exceptional ability as a researcher as he had already designed several original experiments involving high-frequency, alternating currents, invited him to become a member of the team to study of the electrical conduction of gases. The pair soon became not only researcher and student but also good friends, and Rutherford was able to take Thomsonââ¬â¢s theories and improve on them, breaking the ground to make a lasting impression on nuclear physics today. Rutherford developed several ingenious techniques to study the mechanism Thomson was using, whereby normally insulating gases became electrical conductors. In studying this matter, Rutherford commented that when a high voltage is applied across them, a clear view was given of the mechanism of the transport of electricity through the gases by the means of charged ions (Rutherford 1904). He also worked jointly with Thomson on the behavior of the ions observed in gases that had been treated with X-rays (a recent discovery), as well as the mobility of ions in relation to the strength of the electric field. It did not hurt in any way that Thomson was the one to discover that the ââ¬Å"atomâ⬠, then known as the smallest unit of matter, was not in fact the smallest, but made up of even smaller particles, giving yet another area of interest for Rutherford to experiment with (Mahanti, 2011). When the Macdonald Chair of Physics at McGill University in Montreal became vacant in 1898, Rutherford left for Canada to take up the post. He promptly made a name for himself by discovering the element of radon, a chemically inactive but extremely radioactive gas (Campbell). While at McGill, he also did the work that gained him the 1908 Nobel Prize in Chemistry by demonstrating that radioactivity was the spontaneous disintegration of atoms. With the help of a young chemist, Frederick Soddy, he began to un ravel the mysteries of radioactivity and contributed directly to nuclear physics as we know it today by proving that some heavier radioactive elements spontaneously decay into slightly lighter atoms (Mahanti, 2011). In this, Rutherford noticed that in a sample of radioactive material, it invariably took the same amount of time for half the sample to decay - its ââ¬Å"
Monday, August 26, 2019
Hazards of Drinking While Driving Essay Example | Topics and Well Written Essays - 1750 words
Hazards of Drinking While Driving - Essay Example Due to the several amounts of accidents experienced by drunk drivers, states have taken several measures to counter the issues and to decrease the problems associated with alcohol drinking and to counter alcohol abuse. This report will focus on the consequences that have occurred due to driving under the influence of alcohol and why these consequences occur. Prevalence According to a report provided by WHO, every one accident out of three are a result of driving under the influence of alcohol in the region of European Union (Tobutt 47). WHO reported that a total of 17000 accidents have taken place due to driving under the influence of alcohol and the number of males that have experienced death in these accidents were 15000 and only 2000 females have experienced death due to these accidents (Eurocare, 2013). The European Transport Safety council reported during the year of 2003 that out of all the journeys that take place within European Union, two to three percent of the times, the d river of the vehicle drives under the influence of alcohol (Tobutt 45). The report further stated that the issue is on a rise and the number of drivers driving under alcohol influence is increasing on rapid basis. For example: in the case of Latvia, the number of accident caused due to the issue of drinking and driving stood at 11% of all the road accidents and out of these 11%, 32% accidents were tremendously serious in nature and 39% of these accidents were deadly in nature (Tobutt 46). Loss of life is not only the issue caused due to accidents caused by drunk drivers, property loss is even a major concern of this issue. During the period of 2003, a loss of total of â⠬ 10bn of property loss was experienced as a result of the accidents caused due to driving under the influence of Alcohol (Tobutt 45). During the period of 2007, W.H.O reported that number of accidents taking place due to drinking and driving issue has declined substantially from 34 persons out of a total populat ion of 100,000 as witnessed during the period of 1980 to 20 persons as witnessed during the period of 2004 (Tobutt 42). Loss of Skills Required for Driving According to a review of total of 109 studies conducted by Moskowitz during the period of 2000, people start losing certain amount of skills required for driving as their blood alcohol level increases from zero (Moskowitz 5). During the period of 2002, Solomon reported that skills that are considered essential for driving start experiencing impairment as soon as an individual consumes alcohol (Solomon 2). One of the skills that an individual looses as a result of alcohol consumption is skill of being able to track movements. When an individual is under the influence of only 0.3g/l to 0.5g/l of alcohol, he experiences difficulty in moving his eyes in a voluntary manner and thus experiences the inability to constantly track movement of targets (Moskowitz 10). The skill of being able to track moving objects is very essential in driv ing as drivers are required to track moving objects such as other motor vehicles in order to drive in compliance with the motor vehicles moving ahead and on the back side of the driverââ¬â¢s vehicle. When a driver is under alcohol influence, the alcohol in his system relaxes the muscle that is used to maintain control of the lens of an individualââ¬â¢s eyes. Another issue with those who drink and drive is that they concentrate on one object
Sunday, August 25, 2019
To what extent did isolationism limit the effectiveness of the Geneva Essay
To what extent did isolationism limit the effectiveness of the Geneva Conferences in facilitating disarmament - Essay Example Many people believe that the US isolationism policies caused the failure of the 1932 Geneva disarmament conferences and the Second World War. This paper briefly analyses the consequences of US isolationism policies and its effects on global politics and the failures of the Geneva Conference for the Reduction and Limitation of Armaments in 1932, using secondary research data obtained mainly from internet. Section B: Summary of evidence 500-600 Geneva conference and its decisions were thus unacceptable to the Americans and they declared their isolationism policies based on the following assumptions; ââ¬Å"U.S. unique with no interests threatened; U.S. superior to a corrupt world; U.S. impregnable to attack and "devil" theory of warâ⬠(U.S. Isolationism in the Republican Era of "Normalcy" 1921-1933) To satisfy France, the U.K. and U.S. signed the Anglo-American Guarantee on June 28, 1919, which proposed that in the case of a repeat of the German invasion, both the United States and the United Kingdom would immediately come to Franceââ¬â¢s aid. Unfortunately for France, the U.S. Senate did not ratify the document, and so both signers of the Guarantee withdrew their promises (IB History). At the World Disarmament Conference of 1932-1933, a number of important issues began to achieve something akin to consensus in the world community. There was recognition, for instance, that military aviation could not be limited unless civilian aviation (that could quickly convert to military uses) also was controlled. At the World Disarmament Conference in Geneva, the British ââ¬â sensitive to their new vulnerabilities ââ¬â tried unsuccessfully to prohibit strategic aerial bombardment (distinguishing ââ¬Å"tacticalâ⬠from ââ¬Å"strategicâ⬠emerged as a contentious issue). The French proposed that all ââ¬Å"strategicâ⬠aircraft, civilian and military, should be placed under control of the League of Nations, with nations allowed to retain only short -range ââ¬Å"tacticalâ⬠aircraft in their national air forces (Geneva Conference 1932-1934) Senator Swanson led the United States Delegation to the General Disarmament Conference in Geneva. He was noted for his strong stand in favour of a large U.S. Navy and for his prediction of a possible war with Japan. Germany, whose military power had been severely limited by the Treaty of Versailles, responded by claiming that if world disarmament to the German level was not accomplished, Germany had the right to rearm and achieve military equality(Disarmament Conference) The Members of the League undertake to respect and preserve as against external aggression the territorial integrity and existing political independence of all Members of the League. In case of any such aggression or in case of any threat or danger of such aggression the Council shall advise upon the means by which this obligation shall be fulfilled (The League of Nations) The United States never joined the League of Na tions which weakened the League The Anglo-American guarantee never happened Germany was angry as it thought the Treaty of Versailles was unfair and harsh and so wanted the treaty revoked Italy was angry as it was on the winning side, however it did not receive much territory and so the Italians wanted to revise the treaty in favour of Italy Japan was only interested in issues concerning itself and not the issues concerned with the European aspects of the peace
Saturday, August 24, 2019
Employees Incentive System Essay Example | Topics and Well Written Essays - 3500 words
Employees Incentive System - Essay Example "These collective risks are being operationalized in incentive programs that often impact as much as 30% of a manager's income" (Tully, 1995; Schraeder and Becton, n.d.). As the threat of global trade liberalization looms, "competitive pressures" on business organizations will continue to expand. Therefore, business organizations must take the necessary steps in order to become more "innovative, productive, and efficient". [In order to remain more competitive], business organizations have to make use of all its "resources" in order to maximize the usefulness of its "operations" (Scharaeder and Becton, n.d.). And labor, being the most essential part of expenditure of the business, must be utilized to the fullest by developing and adopting "compensation strategies such as incentive programs [in order to] align individual motivation and goals with the objectives of the organization (Scharaeder and Becton, n.d.). This caused the organizations to "continually faced" with problems of maintaining and energizing excellent employees and "elevating additional business units into the upper echelon of excellent performance". "It is within the confines of these t wo separate, but related challenges that an organization must differentiate between employee recognition and performance improvement" (Driving excellence to the bottom line, n.d.). U.S. business organizations are now being encouraged to adopt employee's incentive programs in order to improve and encourage employees' performance, improve overall operation of the firm, and thereby promote peace and harmony among the work force especially on management-employees relationships. It has long been proven by a variety of research and studies that the performance of the employees can be enhance or influence by the way they are managed (Delaney and Huselid, 1996). The "National Organizations Survey" survey on 590 profit and non-profit companies has proven the "positive associations between human resource management (HRM) practices, such as training and staffing selectivity, and perceptual firm performance measures. [The study also] further suggests the methodological issues for consideration in examinations of the relationship between HRM systems and firm performance" (Delaney and Huselid, 1996). Now, it is evident that more and more companies are tapping into the advantages of employee incentive programs in order to remain competitive. "The National Association of Manufacturers surveyed 4,500 companies to follow up on prior studies examining skill level of workers and common human resource practices. They found that 54% of these companies offered some type of bonus plan and another 35% offered some type of gain-sharing or pay for performance program" (Micco, 1997; Schraeder and Becton, n,d,). Furthermore, employee incentive programs are now being use by the reputable U.S. companies. "As an example, Pagoago and Williams (1993), by using the Hay survey to study 1,256 hospitals and 350,000 individuals in the healthcare field, has found out that more than half of the surveyed hospitals are adopting various kinds of employee incentive programs and "that a growing number of these organizations used contingent pay such as discretionary bonuses, skill based pay, and team based pay. It is also interesting to note that survey results indicated a significant
Friday, August 23, 2019
The propinquity of exploratory history and anecdotal history Essay
The propinquity of exploratory history and anecdotal history - Essay Example History can never express the last word, as it must be revamped, reevaluated with the expansion of new encounters and new viewpoints (Hall and Du Gay, p 12). Today Aristotle's perceptions are acknowledged with some reservation. In the event that history is the past's vocalization, then it contacts us through various types of determined realities that must rely on upon memory, and memory by nature approves vacuity (Adhikari, p. 45). Regardless of the historiographers' honorable endeavors in the nineteenth century, it has not been conceivable to separate all ties from narrating. The rebuilding activity of the past is as much a demonstration of creative ability as it is of recognition. Conceivable reports should be made to connect clear crevices. This is not an assault of history, but rather a liberal demonstration to give believability and congruity to it. The effect of history is at last through words. Be that as it may, words never introduce total implications; words keep on changing in connection to different words. An artistic student of history more than an exploratory antiquarian is persuaded of the obstinacy and delicacy of reality spoke to through words. Energy about the scholarly parts of history adds new measurements to our comprehension of it (Adhikari, p. 46). History can never be absolutely target as the antiquarian's subjective judgment is unequivocal (Adhikari, p. 48). The antiquarian has the privilege to request that in this appreciation he is not judged uniquely in contrast to the craftsman.
Thursday, August 22, 2019
Product Reassessment Essay Example | Topics and Well Written Essays - 1000 words
Product Reassessment - Essay Example This essay will provide insight of a plan for repositioning Blu Ray Disk into Korean market by focusing on demographics characteristics based on US census data. Additionally, the type of research needed have been scrutinized as well as methods that can be used to increase adoption rates of Blu Ray Disk. The distribution problems that are likely to be encountered in Korean market and ways of addressing them have been scrutinized. This may involve determining how the Blu Ray Disk may fit into Korean market given the fact that some new features have been added in order to meet customerââ¬â¢s needs and wants (Pride & Ferrell, 2012). The following are three components for an effective and efficient repositioning of Blu Ray Disk into Korean market; there must be product positioning, market positioning and brand positioning. Product positioning focus on making Blu Ray disk unique from other disk available in Korean market (Clancy, Krieg & Wolf, 2005). This may be achieved by conducting product differentiation whereby, some cognitive and unique features may be added into the Blu Ray Disk to enhance their capacity and usage (Pride & Ferrell, 2012). On the other hand, Market positioning may help in identification of marketing strategies, whereby; the position of available and impending competitors may be evaluated. Additionally, SWOT analysis model may be applied to identify strength and weakness of competitors in the target market (Pride & Ferrell, 2012). Finally, brand positioning focus on taking into consideration the following attributes; consumer perceptions, brand attributes, price attributes and competitorsââ¬â¢ attributes (Pride & Ferrell, 2012). Consumer perceptions may help to evaluate the minds of consumer concerning the available products supplied by the company (Pride & Ferrell, 2012).The issue of price should be taken into consideration. The company should evaluate their prices in relation to those of competitors in
The Future of Hybrid Electric Vehicles Essay Example for Free
The Future of Hybrid Electric Vehicles Essay Honda is a well-known and reputable car manufacturer in North America. It is now 2002, and Honda is planning on launching its second Hybrid Electric Vehicle (HEV) to the market a hybrid version of Hondas top selling vehicle, the Civic. The companys first HEV, the two-seater Honda Insight coupe, was introduced to the U. S. in 1999. It experienced modest sales of 3,788 units in 2000 and 5,000 units in 2001 and retailed at a base price of approximately $19,100. However, demand outstripped supply and consumers were forced to wait between one to two months for their vehicles. Honda anticipates that sales of the hybrid Civic model will be much stronger than previous HEV models, since the Civic already possesses a longstanding, strong brand name. Right now, Honda must decide if they are willing to launch the hybrid Civic and make it a part of its production line-up, despite the uncertain reception of the vehicle in the market and the risk of a potential loss in profits. Problem Statement The problem that Honda faces right now, which could hurt the companyââ¬â¢s overall profits, is that consumers are not well educated and informed about the benefits that this hybrid technology can offer. In other words, the positive features of a HEV have not been marketed well enough to change buyersââ¬â¢ outlook on transportation options and train them to look beyond the price premium (of up to $5,000) and buy a hybrid car. According to a large-sample survey of recent car buyers, the top three factors that were identified as being most important when purchasing a car were ââ¬Å"reliabilityâ⬠, ââ¬Å"value for the moneyâ⬠and ââ¬Å"well-made vehicleâ⬠. Similarly, auto dealers stated that buyers routinely ranked ââ¬Å"functionalityâ⬠, ââ¬Å"safetyâ⬠and ââ¬Å"priceâ⬠as important factors when shopping for a car. Factors, such as ââ¬Å"gas mileageâ⬠, ââ¬Å"technical innovationâ⬠and ââ¬Å"environmentally friendlyâ⬠were also listed, but were all ranked well below the top five. Therefore, Honda is faced with the obstacle of teaching buyers to consider other aspects when purchasing its new Civic hybrid model. Situation Analysis The automobile industry is a very mature and is based almost entirely on gas engines. It is a highly competitive and consolidated industry, however, Honda differentiates itself with a value strategy. Internal Analysis Strengths. Honda Motor Company has a very strong reputation around the world for building quality, reliable and performance-oriented automobiles, motorcycles and power equipment. Honda has traditionally focused heavily on RD capabilities and thus it tends to be on the cutting edge of automotive technology. Weaknesses Adding high tech and performance-oriented features to their cars has meant that Honda has occasionally had to recall their products, leading to a weaker brand image. In addition, the spending on RD has led to declining operating margins while the market share is threatened by huge lineups from Toyota and Nissan. Opportunities There is an upsurge of interest in environmentally friendly vehicles, and Hondaââ¬â¢s RD focus means that it is well poised to capitalize on its expertise in this industry. In addition, Honda is a major player in the emerging markets (BRIC countries). Threats Rising oil and raw material prices in the world market can lead to decreased demand for automotive vehicles. In addition, increased costs have led to decreased consumer spending and the competitive rivalry is very high in this industry. External Analysis. Political There is increased pressure on governments from lobby groups to provide tax incentives and subsidies to encourage consumers to purchase more environmentally sensitive products. In addition, the Kyoto Accord has led to a renewed focus on reducing pollutants. Economic Rising gas prices and increased costs of cleaning pollutants have started hurting the consumerââ¬â¢s pocketbooks. Social Consumers have a higher awareness of the hidden costs of pollutants, and are also more sensitive to prices. Therefore, there is a large number of consumers who are willing to pay for technology and products that will help the environment. Technology Recent RD investment into hybrid technology has led to significant gains in efficiency and reductions in cost of the technology. Network Model User Network ââ¬â The identified user network for hybrid cars would be the consumers who see a benefit to paying a premium for these cars in the hope that the expected benefit to the environment will be enough to justify the extra cost. Complement Network ââ¬â The complement network includes the dealers, gas stations and service facilities that facilitate the ownership, operation and maintenance of any automobile. Producer Network ââ¬â The producer network includes Honda Motor car, itââ¬â¢s automotive parts suppliers and all other stakeholders associated with the production of the automobile Now using the Identify - Differentiate - Interact - Customize model we have to progress down a path of methodically segmenting our current target market into smaller segments that we can target individually. At the customize stage, Honda should be flexible enough to be able to offer the customers who require higher value the products that they need, while focus on driving down their cost-to-serve for the lower margin consumers. Resource Identification. Having completed our SWOT analysis and our network model breakdown, we can come to some key identifications of success factors in a product that the industry requires to be successful. In addition, we can then compare these factors to the core competencies of the Honda hybrid initiative. We can see that car buyers value three factors above any other: ââ¬Å"reliabilityâ⬠, ââ¬Å"value for the moneyâ⬠and ââ¬Å"well-made vehicleâ⬠. Honda can provide all of these but there is uncertainty in the first. Because the hybrid engines have not been around a long time, car buyers are uncertain of the long term maintenance costs of such vehicles. In addition, they are also not sure about the resale value of these cars, something which ties in to our next point. Although hybrid cars have traditionally not been able to makeup their premium strictly via gasoline cost savings, Honda has strived to only price the hybrid Civic about $1000 $2000 above the normal Civic. This minimzes the non-tangible benefit that Honda needs to prove to consumers to persuade them to buy the car. In addition, hybrids cost about $4 to $5 thousand more to produce than regular vehicles. Honda is subsidizing a large portion of this cost to make the vehicle more affordable to the consumers. In terms of reliability, Honda has a global reputation as a maker of quality automobiles. Alternatives and Evaluation After analyzing this case, it is apparent that Honda must choose one of two paths. Namely, launch the Civic hybrid or not launch. However, if Honda decides to launch, it can either manufacture a full hybrid or mild hybrid version. Therefore, Honda is essentially faced with three alternatives: (1) launch a full hybrid model, (2) launch a mild hybrid model or (3) decide not to launch a hybrid in the North American market at all. Before we can elaborate on the pros and cons and evaluate each alternative, we must consider some very relevant underlying issues that exist in the case. Specifically, there are some key questions that must be addressed when assessing both Alternative One and Alternative Two. For example, should Honda lobby for government subsidies and/or tax credits in order to mitigate its exposure to potential profit losses or should it fully expose itself to this risk? How many vehicles should Honda manufacture (since price decreases with economies of scale)? And how much money should Honda invest in marketing to educate consumers and promote the product? The suggested answers to these questions will be given in the Recommendation. Alternative One: Launch a Full Hybrid Version of the Civic One of the obvious pros to launching the full hybrid Civic would be that Honda would become a market leader with respect to alternative-fuel vehicles. Specifically, Honda could gain a competitive advantage over its competitors by leveraging its knowledge and expertise gained early on during the introduction of the Honda Insight. In addition, Honda could also earn the reputation of being environmentally friendly and at the cutting edge of automotive technology. For instance, the full hybrid can improve gas mileage by as much as 100% over a comparable gasoline-only vehicle, which would decrease the amount of emissions produced. Creating this image could be very beneficial for Honda; especially in a society whose emphasis and attention on sustainable development and the environment will only continue to escalate. There are also some potentially negative implications to launching the full hybrid Civic. First and foremost, there is the potential that margins generated from the new model will be lower than expected. The cost of producing a full hybrid vehicle is substantially higher than the costs involved in manufacturing a comparable gasoline-only car. In fact, some industry experts estimate that this value is somewhere in the range of $4,000 to $5,000. In addition, the current demand for hybrids is not strong enough to engender economies of scale (which would lower the retail price). Also, adverse studies show that it takes several years before the gas savings from hybrids offset the price premium. For many buyers, the intrinsic environmental benefits of buying a hybrid are not enough on their own to justify paying a higher price. Therefore, Honda could lose money by launching the full-hybrid Civic. Another potential con is that Hondaââ¬â¢s competitors can reap the benefits of being a follower. They can avoid the evident risks of introducing a hybrid now, and learn from Hondaââ¬â¢s mistakes. Afterwards, these competitors can use what they have learned and produce a superior product that would directly compete with Hondaââ¬â¢s vehicles. Alternative Two: Launch a Mild Hybrid Version of the Civic. One of the pros of manufacturing a mild hybrid version is that the mild hybrid technology can be more easily incorporated into current vehicle models than the full hybrid technology. As a result, the premium incorporated in the price of a mild hybrid is lower than in that of a full hybrid. For example, the price premium associated with a full hybrid is approximately $5,000, relative to the $2,000 to $3,000 price premium associated with a mild hybrid version. This lower premium may increase consumer demand for hybrid vehicles and allow Honda to manufacture on a larger scale. Also, launching a mild hybrid would allow Honda to offer comparable prices to other hybrid models produced by other vehicle manufacturers. Most other American manufacturers interested in offering hybrid vehicles have chosen to employ the mild hybrid technology for the reasons mentioned above. If Honda decides to manufacture a full hybrid, its prices may too high and buyers interested in purchasing a hybrid may be attracted to the lower prices offered by Hondaââ¬â¢s competitors. One of the cons of manufacturing a mild hybrid vehicle is that this option seems to be a step backwards in terms of technological progress. Honda spent significant time and money toward developing its full hybrid Insight model and to employ the less-advanced mild hybrid technology would almost be counterintuitive. Moreover, by launching a mild hybrid, Honda would lose its opportunity to distinguish its product from those of its competitors and perhaps relinquish a temporary competitive advantage. Another con would be that Honda might damage its image of being a company concerned about the preservation of the environment. Although mild hybrid technology offers superior gas mileage compared to a traditional gasoline-only vehicle, it can only improve it by 10% to 20%. This is almost insignificant and seems to make the entire process pointless. Alternative Three: Do Not Launch the Civic Hybrid If Honda does not launch the Civic hybrid model, it avoids any of the risks associated with its manufacture. However, Honda is currently a market leader in the hybrid car segment and has already invested a lot of money into research and development. A decision to withdraw from the launch of the Civic hybrid would appear to go against the organizational strategy witnessed to date and may forgo an opportunity to achieve a competitive advantage in this cutthroat industry. Recommendation After weighing the pros and cons of each alternative, we have come to the conclusion that Alternative One is the most attractive option for Honda. Full hybrid technology is not being implemented in the vehicles of most of Hondaââ¬â¢s competition. Therefore, by utilizing the technology it already has, Honda currently has the opportunity to distinguish its product from those of its rivals and achieve a competitive advantage in the industry. There are some risks related to launching the full hybrid Civic but these risks can be mitigated with proper marketing campaigns and education initiatives. Firstly, Honda should lobby the government for subsidies and/or tax credits in order to offset the price premium of the vehicle. This will both encourage consumers to buy a hybrid and to minimize Hondaââ¬â¢s risk of losing money. There have already been discussions about increasing tax credits to $3,000 per vehicle. Therefore, Honda should try and confirm this increase before launching the new model. This tax incentive would surely make the marketing of the product easier. Also, any subsidy program the government could offer would likely eliminate any hesitations Honda might have in moving forward. In terms of marketing, Honda should consider investing a considerable amount of money toward educating the public about benefits of a full hybrid Civic via a large-scale marketing campaign. Luckily, Honda already has an established brand name, but it now must focus on teaching consumers both the financial and social rewards of buying a hybrid. For example, not only do hybrids have superior gas mileage (dollar savings), but also reduce the amount of emissions released into the air. Studies have shown that visits to dealerships, consumer guides and word of mouth are the three most useful sources of information for potential buyers. Therefore, Honda should ensure that its dealership sales team is prepared to handle inquiries about the product and be able to convincingly sell the attractive features of the vehicle. Moreover, Honda should create a lot of excitement and propaganda (especially during the year before and of the launch) about the new product, with special focus on public relations. In addition to these tactics, Honda can improve its chances of making this venture profitable by establishing strong producer and complements networks. For example, Honda could sell their hybrid technology to other car manufacturers and generate revenue by creating a special maintenance service for hybrid cars (if they are perceived as experts in the field). In conclusion, the Honda Civic has a strong brand as a fuel efficient, easily maintainable car. Creating a hybrid version of this model follows along with their existing strategy, thereby strengthening their brand. Implementation Honda already has plans to offer the hybrid Civic in 2002, effectively for its 2003 model year. Our focus is on marketing this model, rather than manufacturing it, as Honda already has the manufacturing plan well underway. At a high level, our implementation plan includes: â⬠¢Lobby the government for subsidies and/or tax credits starting immediately. â⬠¢In the summer of 2002, hold training seminars for all Honda Dealers, to ensure they are up to speed on the hybrid as well as its benefits. â⬠¢Create promotional packages for each dealership to bring an awareness of the hybrid to those who are shopping for new cars. These should be in place at the dealerships before the new model year cars are available, essentially in August 2002 at the latest. â⬠¢Utilize car shows as soon as possible to incorporate as much of a ââ¬Å"wowâ⬠factor as can be gleaned due to the high technology nature of the hybrid engine in an every day automobile. â⬠¢Place promotional material in consumer guides beginning in September 2002, for a 6-month period. Revisit this item at the end of term to see if it is effective. â⬠¢We anticipate Honda allocating approximately 5% of their marketing budget to the hybrid Civic, keeping in mind that all Brand advertising for the Civic will also include the hybrid model. Appendices Appendix 1: SWOT Analysis Marketing MixStrengthsWeaknesses ProductStrong Brand Reputation RD-Cannibalization of existing market -Recalls Price -Hybrid costs more to build so a premium on price; few sold so few economies of scale -Declining operating margin PromotionCan capitalize on the existing Brand Place- Growing market (more interest in environment) Well placed in emerging marketsStill just a small niche market. AreaOpportunitiesThreats Social Hybrid reputation ââ¬â stop gap measure, poor acceleration, not as much power Technological- Get into the market early expertise in hybrids improved hybrid performance- Mild hybrids, fuel cell cars, alternative fuels Highly competitive market EconomicEnvironmentally friendly ââ¬âreduces emissions- Globalization and Consolidation Price of Gas Rising cost of cleaning pollutants decreased consumer spending Political- In line with government requirements to reduce emissions reduces reliance on foreign fuel Kyoto Accord.
Wednesday, August 21, 2019
The Philosophy Of Death
The Philosophy Of Death The Death of Ivan Ilych, by Leo Tolstoy provides a literary portrait of a mans life and death. This exercise aims to analyse denial and the inevitability of death, both its meaning and context, in The Death of Ivan Ilych, using the philosophy of Martin Heidegger in Being and Time. The Death of Ivan Ilych In the study of literature, The Death of Ivan Ilych is generally regarded as one of the most influential works on death and dying. The story is a classic study of how acceptance of mortality can change how individuals approach not only life, but also death. Structurally, The Death of Ivan Ilych is a simple text. It begins with what would be the end of the story, Ivans funeral, and then records his life from childhood to his illness. In this way, Tolstoy suggests that Ivan Ilych is not really alive until he confronts the deterioration of his being. Ivan Ilychs life had been most simple and most ordinary and therefore most terrible (Tolstoy, 235). The chronicle of Ivans life begins with this line. Ivan Ilych consumed his life by just playing a role, formality and propriety were imperative to him, more so than any kind of human emotion. Serving as a judge, he had a career with influence and standing, and a respectable middle-class family. Then, a mysterious illness befalls him, one that no amount of skilled doctors can accurately diagnose. Whilst all are in agreement that his condition is terminal, they defer from telling him and insist that the treatments will one day have him back on his feet. Ivan Ilych is ultimately reduced to lying on a sofa, eased only by opium and the goodness of his servant, Gerasim, who says, Its Gods will. We shall all come to it some day (Tolstoy, 235). The novel follows the course of Ivans slow deterioration and his inability to deal with the inevitable approach of death. He tries for a long time to look away from it, to hide, but he cannot. Ironically, as he begins to sense the looming spectre of death, Ivan questions the dismantling of his comfortable life and the rightness of how he lived. Ivan wonders, Why must I die and die in agony? There is something wrong! Maybe I did not live as I ought to have done (Tolstoy, 273). In the midst of his desperate screaming, two hours before his death, Ivan feels the tears of his son on his hand. After months dwelling on his own torment, he feels pity for his son and asks for forgiveness. It is at this moment that he is released from the mental anguish that has engulfed him, and in place of death, there was light (Tolstoy, 279). Heidegger and the Inevitability of Death One of these days one will die too, in the end; but right now it has nothing to do with us (Heidegger: 297). Death is an inevitable event. Someday, we will all die and ultimately confront the inescapable reality of our own mortality. German philosopher, Martin Heidegger, gives new meanings to our understanding of death in Being and Time. Heidegger argues that by confronting the inevitability of death, we adjust our perspectives and alter our approach towards life. We become beings-toward-death who are able to re-examine life and embrace our world. The discussion in Being and Time depends on understanding the use of the term, Dasein, commonly translated as existence or more literally as being there, it could be said that Dasein is an individual human being. As Dasein, we are each an existing entity and have the ability to consider how we shall be in the world. By Heideggers analysis of being-towards-death, Dasein understands what it means to exist. Heidegger suggests that rather than facing the reality of death, Dasein may flee from it, back into the absorption of everyday life. By running away from the reality and the finitude of our existence, we may collapse into a state of anxiety and bring forth anguish in Daseins being; we may despair when confronted with the actuality of our death. According to Heidegger, angst enables us to have an understanding of our eventual demise and anticipation in the face of death makes an authentic life possible. When we choose to accept the inevitable, we realise the possibilities of life and we discover a truth; we can find meaning at least for ourselves. By breaking the illusions of death, we can conquer life. This is the difference between living authentic and inauthentic lives. While we cannot know what death itself will be like, we can look ahead towards our dying. By accepting that one is constantly moving towards death and understanding that mortality is fundamental to who we are, Heidegger states something authentic is uncovered, a moment that will truly be ones own. Through this insight, Heidegger shows that death is an individual event in that it is something that every person must go through. Nobody can die my death It is unique to each one of us. To each it is given and cannot be denied. A Heideggerian Approach to Ivan Ilych In Being and Time, Heidegger makes use of Tolstoys story in his own analysis of death. He says in a footnote, In his story The Death of Ivan Ilyitch Leo Tolstoi has presented the phenomenon of the disruption and breakdown of having someone die (Heidegger: 495). Early in the novel, Ivans death is presented as an inconvenience and a burden. His wifes attitude to his failing condition is that it was his own fault and was another of the annoyances he caused her (Tolstoy, 254). This parallels Heideggers thoughts on the everyday relationship with death, Indeed the dying of Others is seen often enough as social inconvenience, if not even a downright tactlessness, against which the public is to be guarded (Heidegger, 298). In the story, death is seen as a social inconvenience, disrupting everyday life. From Heideggers perspective, the story of Ivan Ilych demonstrates a case of an individual that lives an inauthentic existence. Ivan Ilych, his wife and family, and even the doctors have all missed the point that death is certain; one cannot escape the inevitability of death. It is perhaps only Gerasim, a simple peasant, who is able to maintain an authentic and reflective stance towards death. Gerasim is not interested in upholding the trivial social concerns that everyone else seems to he recognises that death is a reality. Half way through the story Ivan remarks, Gerasim alone did not lie; everything showed that he alone understood the facts of the case and did not consider it necessary to disguise them (Tolstoy, 264). From a Heideggerian perspective, Gerasim alone displays a compassionate and meaningful existence in the story. As Ivans condition slowly deteriorates, it (the pain, the spectre of death) becomes something that he can no longer ignore, although he is still being told that he will recover. At a certain point, however, he begins to ask, Why deceive myself? (Tolstoy, 257) When Ivans brother-in-law visits before New Years, he is so disturbed by his condition that he is unable to be in his presence. He says to Ivans wife Why, hes a dead man! Look at his eyes theres no light in them (Tolstoy, 256), though she denies this change. For her, he is merely sick; he will get better with time. Heidegger lets us understand this when he says, This evasive concealment in the face of death dominates everydayness so stubbornly that, in Being with one another, the neighbours often still keep talking the dying person into the belief that he will escape death and soon return to the tranquillized everydayness of the world of his concern (Heidegger, 297). Though Ivans family appear to be trying to comfort him, reall y they are only denying what Ivan has now realised he will soon face his own death. When Ivan truly realises that his condition is incurable, he reflects on a presentation of death he had learnt from Kiezewetters Logic, Caius is a man, men are mortal, therefore Caius is mortal, had always seemed to him correct as applied to Caius, but certainly not as applied to himself. That Caius man in the abstract was mortal, was perfectly correct, but he was not Caius, not an abstract man, but a creature quite quite separate from all others (Tolstoy, 259). This comparison to Gaius Julius Caesar demonstrates that Ivans attitude towards death is severely misunderstood. For Heidegger, this statement would seem to imply Ivan Ilych fell into the inauthentic way of life, unable to face his death with acceptance and bravery, preferring instead to be coddled and pitied. Conclusion The Death of Ivan Ilych is primarily a meditation on the nature of death. For Heidegger, death brings our lives into focus. Referencing Leo Tolstoys The Death of Ivan Ilych as an example, Heidegger argues that most people go through life in avoidance of the reality the possibility to end all possibilities ones death. Heidegger is confident that by anticipating death, we can ensure an authentic way of being.
Tuesday, August 20, 2019
Communication Mechanism System
Communication Mechanism System Explain the importance of intercellular communication and describe the mechanism involved. Intercellular communication is important because it assist the nervous system to elongate the long-term process as growth, development, or reproduction. The endocrine system uses chemical messengers to relay information and instructions between cells. One of the mechanisms involved in intercellular communication is know as direct communication this communication is rare but is important when it occurs. This is when two cells of the same type and the cells must be in extensive physical contact. The cells are so close they function as one. The majority of the communication is known as paracrine communication which is where the cell continuously exchange chemical messages between each other so they in sink with one another. Compare and contrast the modes of intercellular communication used by the endocrine and nervous systems and discuss the functional significance of the differences between the two systems. The nervous system performs short term ââ¬Å"crisis managementâ⬠and the endocrine system regulates long-term, ongoing metabolic processes. The endocrine system uses endocrine communication which helps regulate hormones through the circulatory system and the nervous system dose not have the capability to do this. Another significant difference is synaptic communication the nervous system uses this form of communication of neurons to release neurotransmitter at a synapse very close to a target cell that bear the right receptors. This form of communication allows the body to react quickly to situations to escape from harm. 3. Explain the general mechanisms of hormonal action and identify which hormone types work through each mechanisms. A hormone receptor is a protein molecule to which a particular molecule binds strongly. Each cell has receptors for responding to several different hormones, but cells in different tissues have different combinations of receptors. For every cell, the presence or absence of a specific receptor determines the cells hormonal sensitivities. Hormone receptors are located either on the cell membrane or inside the cell. The mechanisms of hormonal action are that receptors for catecholamines, peptide hormones, and eicosanoids are in the cell membrane of target cells, Thyroid and steroid hormones cross the cell membrane and bind to receptors in the cytoplasm or nucleus, activating or inactivating specific genes. 4. Describe the control of endocrine organs. The endocrine organs are controlled by three mechanisms of the hypothalamic control. One is the secretion of regulatory hormones to control activity of anterior lobe of pituitary gland. Two the production of ADH and oxytocin. And finally is the control of sympathetic output to adrenal medullae. Explain the structural and functional relationship between the pituitary gland and the hypothalamus. The pituitary gland releases nine important peptide hormones; all bind to membrane receptors and use cyclic-AMP as a second messenger. The pituitary gland hangs inferior to the hypothalamus which all the anterior lobe of the pituitary gland to help in the function of the hypophyseal portal system. By the hypothalamus secreting specific regulatory hormones it controls the production of hormones in the anterior lobe. This whole system works to secret hormones from the hypothalamus through the pituitary gland in a network of capillaries that are connected. All this ensures that all the hypothalamic hormones entering the portal vessels will reach the target cells in the anterior lobe of the pituitary gland before entering general circulation. 6. Predict how alternations in hormone production, delivery, or reception by target tissues would affect its action and blood concentration levels. Describe the factors that could determine a cells hormonal sensitivity. Cells sensitivity is determined by two factors down-regulation and up-regulation. Down regulation is a process in which the presence of a hormone triggers a decrease in the number of hormone receptors. This process is when levels of particular hormones are high, cells become less sensitive to it. Up-regulation is a process in which the absence of a hormone triggers an increase in the number of hormone receptors. In this process the levels of a particular hormone are low, cells become more sensitive to it. Identify the hormones produced by the anterior and posterior lobes of the pituitary gland and specify the functions of those hormones. The anterior lobe produces seven hormones: Thyroid-stimulating hormone (TSH) targets the thyroid gland and triggers the release of thyroid hormones. As circulation concentrations of thyroid hormones rise, the rate of TRH and TSH production decline. Adrenocorticotropic hormone (ACTH) stimulates the release of steroid hormones by the adrenal cortex and targets cells that produce glucocorticoids. Gonadotropins regulate the activities of the gonads. Follicle-stimulating hormone (FSH) promotes follicle development in females and, in combination with luteinizing hormone, stimulates the secretion if estrogen by ovarian cells. In males, FSH stimulates sustentacular cells, specialized cells in the tubules where sperm differentiate. Luteinizing hormone (LH) induces ovulation, the production of reproductive cell in females. Also promotes the secretion, by the ovaries, of estrogen and the progestin, which prepare the body for pregnancy. In male hormone is sometimes called interstitial cell-stimulating hormone (ICSH), because it stimulates the production of sex hormones by the interstitial cells of the testes. Prolactin (PRL) works with other hormones to stimulate mammary gland development. Growth hormone (GH) stimulates cell growth and replication by accelerating the rate of protein synthesis. The posterior lobe produces two hormones: Antidiuretic hormone (ADH) is released in response to a variety of stimuli, most notably a rise in the solute concentration in the blood or a fall in blood volume or blood pressure. A rise in the solute concentration stimulates specialized hypothalamic neurons. Oxytocin (OT) stimulates smooth muscles contraction in the wall of the uterus, promoting labor and delivery. After delivery this hormones stimulates the contraction of myoepithelial cells around the secretory alveoli and the ducts of the mammary gland, promoting the ejection of milk. Discussion the results of abnormal levels of pituitary hormones Abnormal levels of pituitary hormones can have a cast and complex impact on the growth, fertility, and function on the human body via the effect of the hormones on their target organs. Diseases anywhere from asthma to growth problems can occur. Identify the hormones produced by the thyroid gland, specify the functions of those hormones, and discuss the causes and results of abnormal levels of thyroid hormones. The thyroid gland produces thyroglobulin, tyrosine, and thyroxine. The functions of these hormones are: Thyroid hormones enter target cells by means of an energy dependent transport system and they affect almost every cell in the body. Thyroid hormones bound to cytoplasmic receptors are held in storage until intracellular levels of thyroid hormone decline. Thyroid hormones bound to mitochondria increase ATP production. Thyroid hormones bound to receptors in the nucleus activates genes that control energy utilization. The calorigenic effect: the cell consumes more energy resulting in increased heat generation. In growing children, thyroid hormones are essential to normal development of the skeletal, muscular, and nervous systems. The thyroid gland is primarily responsible for a strong, immediate, and short-lived increase in the rate of cellular metabolism. The major factor controlling the rate of thyroid hormone release is the concentration of TSH in the circulating blood. The causes of abnormal levels of thyroid hormones can create an iodide deficiency because in the U.S. we consume more than they daily amount needed. Thyroid hormone production declines, regardless of the circulating levels of TSH. Describe the functions of the parathyroid hormones, and the effects of abnormal functions of each hormone. Parathyroid hormone has four major effects: 1. It stimulates osteoclasts, accelerating mineral turnover and the release of Ca2+ from bone. 2. It inhibits osteoblasts, reducing the rate of calcium deposition in bone. 3. It enhances the reabsorption of Ca2+ at the kidneys, reducing urinary losses. 4. It stimulates the formation and secretion of calcitriol at the kidneys. The effects of calcitriol complement or enhance those of PTH, but one major effect of calcitriol is the enhancement of Ca2+ and PO43- absorption by the digestive tract. The parathyroid glands, aided by calcitriol, are the primary regulators of blood calcium I levels in healthy adults. When the parathyroid calcium levels become abnormal there are two disorders that can occur. Hypoparathyroidism the gland secretes low calcium concentrations in body fluid. Hyperparathyroidism is when calcium concentrations become abnormally high. Identify the hormones produced by the adrenal cortex and medulla and specify the functions of each hormone The adrenal cortex secrets the hormones adrenocortical, mineralocorticoids, glucocorticoids, and androgens. The adrenocortical steroids or corticosteroids are vital: if the adrenal glands are destroyed or removed, the individual will die unless corticosteroids are administered. Mineralocorticoids increase renal reabsorption of Na+ and water which accelerates urinary loss of potassium. Glucocorticoids release amino acids from skeletal muscles and lipids from adipose tissue; promote liver formation of glucose and glycogen; promotes peripheral utilization of lipids; anti-inflammatory effects. Androgens are not important in men; encourages bone growth, muscle growth, and blood formation in children and women. The adrenal medulla secrets epinephrine and norepinephrine. These hormones increase cardiac activity, blood pressure, glycogen breakdown, blood glucose levels; releases lipids by adipose tissue. Also this is where the fight or flight syndrome is sparked. Discuss the results of abnormal levels of adrenal hormone production When the adrenal hormone becomes abnormal it produces several different disorders. The first is hypoaldosteronism; the zona glomerulosa fails to produce enough aldosterone, generally either as an early sign of adrenal insufficiency or because the kidneys are not releasing adequate amounts of rein. A rare but serious disorder can occur called Addisons disease which results from inadequate stimulations of the zona fasciculata by the pituitary hormone ACTH or, more commonly, from the inability of the adrenal cells to synthesize the necessary hormones, generally from adrenal cell loss caused by autoimmune problems. Another disease is Cushings disease which results from overproduction of glucocorticoids. There is another aspect of abnormal production of adrenal hormones that affects men and womens sexual characteristics called adrenogenital syndrome. In women, this condition leads to the gradual development of male secondary sex characteristics, including body and facial hair patters. In male to causes an increase of estrogen resulting in larger breast tissue or other female secondary sex characteristics. Last but not least there is a disorder of the adrenal medulla called pheochromocytoma which is an overproduction of epinephrine that causes a tumor that produces catecholamines in massive quantities. Describe the functions of the hormones produced by the pineal gland. It contains pinealocytes, which synthesize the hormone melatonin. The suggested functions of the pineal gland is that it inhibits reproductive functions, protects against damage by free radicals, and sets circadian rhythms. Identify the hormones produced by the pancreas and specify the functions of those hormones. The pancreas contains both exocrine and endocrine cells. Cells of the endocrine pancreas form clusters called pancreatic islets (islets of Langerhans). The pancreatic islets release insulin and glucagons. Insulin is released when blood glucose levels rise, and it stimulates glucose transport into, and utilization by, peripheral tissues. Glucagon is released when blood glucose levels decline, and it stimulates glycogen breakdown, glucose synthesis, and fatty acid release. Discuss the results of abnormal levels of pancreatic hormone production. When the pancreatic hormones produce abnormal levels of insulin and glucose it causes an individual to be diabetic. Diabetes mellitus is characterized by glucose concentration that is high enough to overwhelm the reabsorption capabilities of the kidneys. Glucose appears in the urine, and urine production generally becomes excessive. Describe the functions of the hormones produced by the kidneys, heart, thymus, testes, ovaries, and adipose tissue. Control of the heart, kidneys, thymus, gonads, and adipose tissue. The kidneys release erythropoietin and calcitriol into the red bone marrow, intestinal lining, bone and kidneys. All of the hormones releases are to stimulate red blood cell production and calcium and phosphate absorption and it also stimulates calcium ions from bone; inhibits PTH secretion. The heart controls the hormones natriuretic that targets the kidneys, hypothalamus, and adrenal gland. These hormones increase water and salt loss at kidneys; decrease thirst; and suppress secretion of ADH and aldosterone. The adipose tissue contain two hormones that support to different functions, first is leptin which targets the hypothalamus for suppression of appetite; permissive effects on GnRH and gonadotropin synthesis. Second is resistin that targets cell throughout the body that suppresses insulin response. Last but not least are the gonads with the hormones androgens, inhibin, estrogen and progestin. All these hormones a re targeted by the pituitary glands to support the reproductive organs in males and females. In males the interstitial cells of the testes produce androgens. Testosterone is the most important sex hormone in males. Sustentacular cells in the testes support the differentiation and physical maturation of sperm. Under FSH stimulation, these cells secrete the hormone inhibin, which inhibits the secretion of FSH at the anterior lobe. The female body develops oocytes in the follicles; follicle cells produce estrogens, especially estradiol. After ovulation, the remaining follicle cells reorganize into a corpus luteum. Those cells release a mixture of estrogens and progestins, especially progesterone. Explain how hormones interact to produce coordinated physiological responses. Hormones interact to produce coordinated physiological responses in four ways: 1. antagonistic (opposing) effects 2. synergistic (additive) effects 3. permissive effects, in which one hormone is necessary for another to produce its effect 4. integrative effects, in which hormones produce different, but complementary, results Identify the hormones that are especially important to normal growth, and discuss their roles. Several hormones are especially important: GH, thyroid hormones, insulin, PTH, calcitriol and reproductive hormones. The circulation concentrations of these hormones are regulated independently. Changes produce unique individual growth patterns. Growth Hormone (GH): effects are most apparent in children where GH supports muscular and skeletal development. In adults GH assists in the maintenance of normal blood glucose concentrations and in the mobilization of lipid reserves. Thyroid hormones: if these hormones are absent during fetal development or for the first year after birth, the nervous system will fail to develop normally and mental retardation will result. If T4 concentrations decline before puberty, normal skeletal development will not continue. Insulin: without insulin the passage of glucose and amino acids across cell membranes will be drastically reduced or eliminated. Parathyroid Hormone (PTH) and Calcitriol: promote the absorption of calcium salts for subsequent deposition in bone. Without adequate levels of both hormones, bones will be weak and flexible. Reproductive Hormones: the sex hormones (androgens in males, estrogens in females) stimulate cell growth and differentiation in their target tissues. Differential growth induced by each hormone accounts for gender-related differences in skeletal proportions and secondary sex characteristics. Define the general adaptation syndrome. Any condition that threatens homeostasis is a stress. Our bodies respond to a variety of stress-causing factors through the general adaptation syndrome (GAS), or stress response. The GAS can be divided into three phases: 1. the alarm phase 2. the resistance phase 3. the exhaustion phase http://www.harford.edu/faculty/SSchaeffer/Endocrine%20Outline.doc http://www.miramar.sdccd.cc.ca.us/faculty/kpetti/Bio160/Martini7DetailLectOutlines/18-Detailed_Lect_Out_LO.pdf.pdf
Monday, August 19, 2019
Female Sex Offenders: Perception is Not Reality Essay -- Criminal Just
Perception is not reality. The common assumption that the court system often treats female sex offenders differently than male sex offenders, the punishments of female sex offenders are more lenient than men who commit the same types of crimes, and the differences between male and female victims are all perception and not reality. Objective considerations to additional factors make the perceptions baseless. These additional factors solidify the factual differences between male and female sex offenders. The acceptance that the court system often treats female offenders differently than male offenders is an accurate statement; however, it comes with many caveats. Generally, the public views women as nurturers, motherly and incapable of harming a child. Research indicates that female sex offenders capable of committing such acts have serious psychiatric and psychological problems. In comparison, research indicates male sex offenders are more callous, more antisocial, and promiscuous, involved in the criminal justice system, and have more victims (Miccio-Fenseca, 2012, slide 7). The consensus is that men commit their acts for sexual pleasure while women commit their acts due to psychiatric and psychological problems. Law enforcement, juries, and judges tend to empathize more when there are additional mitigating factors such as emotional or psychological problems. Due to these mitigating factors, it appears treatment of female sex offenders is more lenient than male if their crimes are similar in nature. Research by Miccio-Fenseca (2012) indicates that in comparison to their male counterparts, ââ¬Å"female sex offenders rarely use force or violence far less than oftenâ⬠¦rarely use threats of violence to silence victimsâ⬠¦rarely use threats o... ...emale sex offenders. 1-16. Embry, R., & Lyons, P. M. (2012). Sex-based sentencing: Sentencing discrepancies between male and female sex offenders. Feminist Criminology, 7(2), 146-162. Kinder-Matthews, J. (1994). Working with female sexual abusers. (pp. 57-67). Miccio-Fonseca, L.C. (2012). Female Sex Offenders [PowerPoint slides]. Retrieved from http://www.fmhac.net/Assets/Documents/2012/Presentations/MiccioFonsecaHandout.pdf Vandiver, D. M., & Teske, R. (2006). Juvenile female and male sex offenders a comparison of offender, victim, and judicial processing characteristics. International Journal of Offender Therapy and Comparative Criminology, 50(2), 148-165. Wijkman, M., Bijleveld, C., & Hendriks, J. (2010). Women don't do such things! characteristics of female sex offenders and offender types. Sexual Abuse: A Journal of Research and Treatment, 22(2), 135-156. Female Sex Offenders: Perception is Not Reality Essay -- Criminal Just Perception is not reality. The common assumption that the court system often treats female sex offenders differently than male sex offenders, the punishments of female sex offenders are more lenient than men who commit the same types of crimes, and the differences between male and female victims are all perception and not reality. Objective considerations to additional factors make the perceptions baseless. These additional factors solidify the factual differences between male and female sex offenders. The acceptance that the court system often treats female offenders differently than male offenders is an accurate statement; however, it comes with many caveats. Generally, the public views women as nurturers, motherly and incapable of harming a child. Research indicates that female sex offenders capable of committing such acts have serious psychiatric and psychological problems. In comparison, research indicates male sex offenders are more callous, more antisocial, and promiscuous, involved in the criminal justice system, and have more victims (Miccio-Fenseca, 2012, slide 7). The consensus is that men commit their acts for sexual pleasure while women commit their acts due to psychiatric and psychological problems. Law enforcement, juries, and judges tend to empathize more when there are additional mitigating factors such as emotional or psychological problems. Due to these mitigating factors, it appears treatment of female sex offenders is more lenient than male if their crimes are similar in nature. Research by Miccio-Fenseca (2012) indicates that in comparison to their male counterparts, ââ¬Å"female sex offenders rarely use force or violence far less than oftenâ⬠¦rarely use threats of violence to silence victimsâ⬠¦rarely use threats o... ...emale sex offenders. 1-16. Embry, R., & Lyons, P. M. (2012). Sex-based sentencing: Sentencing discrepancies between male and female sex offenders. Feminist Criminology, 7(2), 146-162. Kinder-Matthews, J. (1994). Working with female sexual abusers. (pp. 57-67). Miccio-Fonseca, L.C. (2012). Female Sex Offenders [PowerPoint slides]. Retrieved from http://www.fmhac.net/Assets/Documents/2012/Presentations/MiccioFonsecaHandout.pdf Vandiver, D. M., & Teske, R. (2006). Juvenile female and male sex offenders a comparison of offender, victim, and judicial processing characteristics. International Journal of Offender Therapy and Comparative Criminology, 50(2), 148-165. Wijkman, M., Bijleveld, C., & Hendriks, J. (2010). Women don't do such things! characteristics of female sex offenders and offender types. Sexual Abuse: A Journal of Research and Treatment, 22(2), 135-156.
Sunday, August 18, 2019
The Breedloves in Toni Morrisons The Bluest Eye Essay -- American Lit
In the third chapter of The Bluest Eye, entitled "Autumn", Toni Morrison focuses on Pecola's family, the Breedloves. Morrison goes in depth about the family dynamic of the Breedloves and how it affects Pecola and her self-image. The passage starts after one of many arguments between Cholly and Mrs. Breedlove, Pecola's parents, turns violent. Mrs. Breedlove wants Cholly to fetch some coal from the outside shed. Cholly spent the last night drinking and does not want to get out of bed. The passage begins with the children becoming aware of the argument. Mrs. Breedlove starts to hit him with cooking pans while Cholly mostly used his feet and teeth. After the fight is over Mrs. Breedlove just lets Cholly lie on the ground and she goes about her business like nothing happened. Pecola starts off this passage with a sick feeling as she relaxes and stops feigning sleep during her parents' argument. It seems that these arguments happen a lot, for while "she had tried to prevent [the sick feeling] by holding in her stomach, [the sick feeling] came quickly in spite of her precaution" (Morris...
Saturday, August 17, 2019
Mb0038 â⬠Management Process and Organization Behavior
Explain the process of negotiation. Negotiation is a dialogue intended to resolve disputes, to produce an agreement upon courses of action, to bargain for individual or collective advantage, or to craft outcomes to satisfy various interests. It is the primary method of alternative dispute resolution. Negotiation occurs in business, non-profit organizations, government branches, legal proceedings, among nations and in personal situations such as marriage, divorce, parenting, and everyday life. The study of the subject is called negotiation theory.Professional negotiators are often specialized, such as union negotiators, leverage buyout negotiators, peace negotiators, hostage negotiators, or may work under other titles, such as diplomats, legislators or brokers. Negotiation typically manifests itself with a trained negotiator acting on behalf of a particular organization or position. It can be compared to mediation where a disinterested third party listens to each sides' arguments and attempts to help craft an agreement between the parties.It is also related to arbitration which, as with a legal proceeding, both sides make an argument as to the merits of their ââ¬Å"caseâ⬠and then the arbitrator decides the outcome for both parties. There are many different ways to segment negotiation to gain a greater understanding of the essential parts. One view of negotiation involves three basic elements: process, behavior and substance. The process refers to how the parties negotiate: the context of the negotiations, the parties to the negotiations, the tactics used by the parties, and the sequence and stages in which all of these play out.Behavior refers to the relationships among these parties, the communication between them and the styles they adopt. The substance refers to what the parties negotiate over: the agenda, the issues (positions and ââ¬â more helpfully ââ¬â interests), the options, and the agreement(s) reached at the end. Another view of negotia tion comprises 4 elements: strategy, process and tools, and tactics. Strategy comprises the top level goals ââ¬â typically including relationship and the final outcome. Processes and tools include the steps that will be followed and the roles taken in both preparing for and negotiating with the other parties.Tactics include more detailed statements and actions and responses to others' statements and actions. Some add to this persuasion and influence, asserting that these have become integral to modern day negotiation success, and so should not be omitted. Skilled negotiators may use a variety of tactics ranging from negotiation hypnosis, to a straight forward presentation of demands or setting of preconditions to more deceptive approaches such as cherry picking. Intimidation and salami tactics may also play a part in swaying the outcome of negotiations.Another negotiation tactic is bad guy/good guy. Bad guy/good guy tactic is when one negotiator acts as a bad guy by using anger and threats. The other negotiator acts as a good guy by being considerate and understanding. The good guy blames the bad guy for all the difficulties while trying to get concessions and agreement from the opponent This is a unique combination framework that puts together the best of many other approaches to negotiation. It is particularly suited to more complex, higher-value and slower negotiations. Prepare: Know what you want.Understand them. Open: Put your case. Hear theirs. Argue: Support your case. Expose theirs. Explore: Seek understanding and possibility. Signal: Indicate your readiness to work together. Package: Assemble potential trades. Close: Reach final agreement. Sustain: Make sure what is agreed happens. There are deliberately a larger number of stages in this process as it is designed to break down important activities during negotiation, particularly towards the end. It is an easy trap to try to jump to the end with a solution that is inadequate and unacceptable.Note also that in practice, you may find variations on these, for example there may be loops back to previous stages, stages overlapping, stages running parallel and even out of order. The bottom line is to use what works. This process is intended to help you negotiate, but do not use it blindly. It is not magic and is not a substitute for thinking. If something does not seem to be working, try to figure out why and either fix the problem or try something else. Although there are commonalities across negotiations, each one is different and the greatest skill is to be able to read the situation in the moment and adapt as appropriate.
What Is the Bystander Effect
Rebecca Aspinwall Professor Patrick Shal 11/05/2012 What is The Bystander Effect? Dr's John M Darley and Bibb Latane are both professors of psychology. Even though they have not attended or worked at the same university, their credibility is equally the same. Their award-winning research was gathered to complete their essay ââ¬Å"Why Don't People Help in a Crisis,â⬠they suggest the probability of a bystander helping is correlated to the number of bystanders present. Next Darley and Latane state that, ââ¬Å"there are three things a bystander must do to intervene in an emergency. First the bystander must be aware of the situation, second the bystander has to establish if the situation is an emergency, and then third they have to decide if it is their duty to intervene and help the person in need (141). Darley and Latane have done an exceptional job on informing the reader, however, their research fails to take into account outside variables which may call into question the vali dity of their research. The language used in this essay by Darley and Latane ââ¬Å"Why Donââ¬â¢t People Help in a Crisisâ⬠is emotional to say the least.One of the examples used to inform their readers of the bystanders actions demonstrates their use of emotional appeal with language. Making the subjects relive others horrific situations, the authors are able to portray in an emotionally packed explanation of what happened to the victim in each narrative. For example the first victim they mention, is Kitty Genovese, who was murdered in her home in Kew Gardens, New York. Thirty eight of her neighbors watched her die without helping or even calling nine-one-one (140).This emotional technique is effective, because the initial impact of this heinous act grabs the readerââ¬â¢s attention heightening their arousal. The residual effects are intended to make the reader feel sympathy for the victim. Thus taking a more shock and awe approach the authors use emotional language to en gage the reader into the topic. The intended audience is students and professors of psychology, which would constitute an audience whom is well educated with specific psychology erminology and references like ââ¬Å"Apathyâ⬠and ââ¬Å"Indifferenceâ⬠, however, the language betrays this notion of a specific audience since it is fairly easily understood among the general population. The authors involve simple phrases like ââ¬Å"lose your coolâ⬠or ââ¬Å"sleeping of a drunkâ⬠to make the article easy to follow (142). Therefore the authorââ¬â¢s intended audience was a highly educated group of the population, however, it was written with the intent to intrigue the general public.Using an ethical approach the authors make the reader self reflect upon their own moral judgment. The authors asked ethical questions that forces the reader to become personally related to the topic, Questions such as ââ¬Å"How can so many people watch another human being in distress and do nothing? ââ¬Ë Why don't they help? ââ¬Ë We needn't feel guilty, or re-examine ourselves or anything like that. Or should we? â⬠(141). The authors use of moral questions brings the reader to very front line of the topic ethically and has without a doubt a very effective result.The reader is not able to remain an objective party but becomes subjective to the point where they begin to question whether or not they themselves would have the same reactions as the bystanders in the examples or if they would help in an emergency? This moral examination is a good strategy for persuasion, because it engages the reader to become subjective. The authors do a wonderful job in appealing to emotion, by using individual stories of tragic events instead of multiple stories. The authors persuades their readers by giving a face to the victims.As a result the reader becomes emotionally involved in the article and is just what the authors intended to capture their audiences attention. An other persuading technique is the appeal to logic because of the use of inductive reasoning in gathering evidence . The authors experiment with test subjects to find answers as to why bystanders don't help in an emergency? They've drawn a conclusion, from the experiments of the bystanders actions which depends on the number of people around at that time. If the bystander was in a large crowded area the probability of helping a victim in need is slim.But if the bystander is alone than the odds of helping the victim is greater (141). The authors begins the essay with a specific case using Kitty Genovese as an example and then states another specific case with Andrew Mormille (140). Next the authors draws hasty generalizations to conclude that bystanders don't help if they are surrounded by others. Darley and Latane use a sufficient amount of reliable evidence when they use their experiments as a way to explain their theory. Darley and Latane do not give any other information about the experiments, other than stating that there was ââ¬Å"72 college studentsâ⬠(143).But the authors do give information about the test results. One of the experiments used in the essay was completed with 40 people who were paid two dollars each to participate in the research. First the authors used an attractive young woman to lead the test subjects into a room. Then separated them so that the test subjects were alone and had a divider wall between them and the young woman. Next the woman pretends to have an accident and called out for help, seventy percent of the subjects who were alone offered their help .The next experiment they tried was to see if the subjects would offer help if they were paired up with other subjects and the results were drastically different ââ¬Å"8 out of 40â⬠subjects ââ¬Å"offered to help. â⬠and ââ¬Å"the other 32 remained unresponsiveâ⬠(143). The experiment used in this statement was used in an ethical appeal because most individua ls would like to assume that they would help in a situation like the one mentioned, but given the results the individuals would mostly agree with the authors. The authors donââ¬â¢t give much attention to the possibility to variables that may have changed the dynamics of their research.An example of one of these variables is location. In our popular culture today, people are more susceptible to believe the validity of the research if the location is taken into effect. The bystanders in New York may be different then the bystanders in Minnesota and vice versa. Another example of a variable that could have an effect on the responses of bystanders could be group dynamics such as age, socio-economic status, and many more. Another effective suggestion is if the authors gave the readers examples of ways to improve their behaviors o help people in need instead of stating that bystanders have an ââ¬Å"apparent indifference of others. â⬠and also stating that ââ¬Å"We can choose to see distress and step forward to relive itâ⬠(145). This statement would have been more believable if the authors showed examples how to step forward and change the behaviors of not helping. Overall, the authors have done an effective job informing there readers about the probability of a crowded bystander not helping someone in need. The authors used the emotional appeal to capture their readers attention, and used their logical reasoning to convince their readers.This informational essay was published in Arguing Across the Disciplines: A Rhetoric and Reader, because of the eye opening reactions intended for the readers. But the authors don't pay any attention to the variables used in the experiments. For example the location, age and race of the subjects could have made a huge difference in the results. Work Cited Darley, John M. , and Bibb Latane. ââ¬Å"Why People Dont Help in a Crisis. â⬠Arguing Across the disciplines: A Rhetoric and Reader. Ed. Stuart Hirschberg and Terry Hirschberg. New York: Pearson Longman, 2007. 140-45. Print
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